by Dan Julien | May 26, 2024 | Data, Sales and Marketing
Unlocking Customer Insights with Snowflake In today’s data-driven world, having a detailed understanding of your customers is crucial to business success. Snowflake’s cloud-based data warehousing services provide a powerful foundation for storing, managing, and...
by Dan Julien | Nov 22, 2023 | Artificial Intelligence, Data
In the realm of Artificial Intelligence (AI), the adage “garbage in, garbage out” couldn’t be more pertinent. The journey of AI from a conceptual framework to a transformative tool hinges on the quality of data it consumes. At i4C Consulting, we...
by Dan Julien | Nov 22, 2023 | Artificial Intelligence, Data
In the dynamic world of Artificial Intelligence (AI), the success of any AI-driven project is intricately tied to the quality of the data fueling it. At i4C Consulting, we understand that the foundation of any effective AI strategy lies in the integrity and governance...
by Chris Atack | Nov 2, 2023 | Data, Sales and Marketing
In the dynamic realm of digital marketing, data is the lighthouse that guides strategy. Agencies are often tasked with making sense of vast seas of data to drive campaigns that resonate with target audiences. However, the integration of data across platforms like...
by Dan Julien | Oct 20, 2023 | Blog, Data
Navigating the Inflation Surge: From 2020’s Pandemic Onset to Today’s Business Landscape The ripple effects of inflation and subsequent interest rate hikes are palpable, influencing both our business decisions and personal finance strategies. Tracing back...
by Dan Julien | Oct 11, 2023 | Blog, Data, Optimization
With the 2023-24 NHL season now underway, we thought it would be fun to drill down into the odds of the Las Vegas Golden Knights repeating as Stanley Cup Champions this season (off to a good start with a 4-1 win in Game 1). Let’s start with BetMGM, the NHL’s official...
